Author Archives: geoffreylong

Geoffrey Long is a media analyst, scholar, and storyteller exploring transmedia experiences, emerging entertainment platforms and the future of entertainment as the Lead Narrative Producer for the Narrative Design Team at Microsoft Studios. He is an alum of the MIT Comparative Media Studies program, a FoE Fellow with the Futures of Entertainment community, and a co-editor of the Playful Thinking book series from the MIT Press. His personal site can be found at geoffreylong.com.

IPTV not yet a viable business model?

News.com has an interesting piece on independent online-only TV production: Aspiring TV writers get their chops together online. The piece profiles J.D. Rynzar’s “Yacht Rock”, an offbeat show found online at Channel 101, an IPTV outlet for LA comedy writers. However, the disturbing part of the article is as follows: Despite their growing popularity, Channel […]

Graphic novel of The Fountain v.1, film of The Fountain v.2

Well, this is a form of transmedia I hadn’t considered before. We film geeks have been following Darren Arnofsky’s latest project The Fountain ever since his last film wrapped. The story sounds amazing, following explorers pursuing the Fountain of Youth, only cycling through three iterations: first in conquistador-era Spain, second in the modern day, and […]

The rise of indie CGI animation

Straight from the “clippings-I’m-saving-for-my-thesis” file: The Hollywood Reporter examines one early Weinstein Company project, Hoodwinked, as an example of CGI indie films. The budget for Hoodwinked? About US$35M. Not a small pile of cash, to be sure, but when you consider that, according to Wikipedia, Pixar’s latest film The Incredibles had a budget of $US92M […]

Prototype of the 21st century studio: The Weinstein Company

Cinematical reports that the Weinstein brothers just struck a deal to handle their own DVD distribution. The brothers’ new post-Miramax venture, The Weinstein Company, is emerging as a case study in 21st-century convergence filmmaking. First they unveiled a US$490M round of private equity from investors (including a hefty chunk of change from Mark Cuban), then […]

Amazing Race bonus round an online exclusive

TV Squad turns in another interesting report with the news that Amazing Race will post an exclusive ‘bonus round’ episode on CBS.com after the end of the ‘official’ season on Dec. 13. From the official press release: For the first time ever, the teams who finish in second and third place during the two hour […]

Online exclusive episodes of Family Guy coming up

TV Squad reports that FOX will produce some original, web-only episodes of Family Guy. According to the post: At some conference in New York, the head of interactive media at FOX said in a speech that they are planning to create some original episodes of Family Guy for the web. He’s not sure of distribution […]

V for Vendetta gets bumped to 2006!?

Well, it looks like Alan Moore’s gotten screwed again – the V for Vendetta site now claims the film will open on March 17th, 2006. Wasn’t it supposed to open around Guy Fawkes day, November 5th? And further, where the heck is Night Watch?! I’ve posted a whole raft of stuff lately to the official […]

Lifestyle Gaming + Sports Gaming = Marc Ecko’s Getting Up.

To take my previous post in a different direction with a real world example, MTV Films just announced plans for the movie version of fashion designer Marc Ecko’s Getting Up. From the official press release at eckounltd.com: Marc Ecko’s Getting Up: Contents Under Pressure adaptation as a feature project promises to be an homage to […]

Thunder and lightning in a snowstorm?

Wow – I’ve never seen this happen before, but the big snowstorm currently spanking Cambridge is accompanied by thunder, lightning and near-whiteout conditions. I’m writing this from Stata Center, and now I’m heading back – they’re calling for a foot of snow, and I have no great desire to spend the night in the CMS […]

Twenty-eight.

December 6, 1977 was the first recorded appearance of yours truly (as well as one of my best friends, Aaron Downs, but that’s another story). Today I turn 28. I’m not sure how I feel about that. See, for some reason 27 was going to be the magic year. Somehow I thought that 27 was […]