Today I’m responsible for the design of the MIT homepage again. The MIT homepage changes design every day, so if you want to see it, go now!
The design is an evolution of what I posted earlier this summer, with a couple of changes or, if you will, Easter eggs. First, note the MIT letterforms in the buildings on the upper right corner of the globe. Second, you’ll see that the MIT homepage folks wanted something a little ‘gamier’ than my original design, so I made the aircraft circling the globe into Player One and Player Two. This led me to replace the airliner in the lower left of the original with a second airship in order to avoid 9/11 imagery. Finally, if you look carefully at the scores of Player One and Player Two, you’ll see they’re actually dates the start date and the finish date of this summer’s program. This was Philip’s idea, so my hat’s off to him yet again.
I’ll add a version of this to my portfolio here sooner or later I need to dedicate a good, solid weekend to updating this sucker across the board. I’m still trying to figure out the best way to rework this site’s architecture to accommodate a new section for ‘Academics’, and what all that section should entail. Any suggestions would be appreciated. Stay tuned!
After researching transmedia storyworlds at MIT, guiding Microsoft in its CTO/CXO's think tank, co-founding Microsoft Studios' Narrative Design team, and exploring the future of entertainment and media as the Creative Director and a Research Fellow for USC's Annenberg Innovation Lab, I'm now the Creative Director for USC's World Building Media Lab, a storyteller, a designer, a consultant, and a doctoral student in Media Arts and Practice at USC's School of Cinematic Arts. more »
The opinions put forward in this blog are mine alone, and do not reflect the opinions of my employers.